- Focus Care Solutions is a privately held company providing aged and dementia care services for older Australians to maintain their independence and comfort in their own home. Actualise Design was contacted by Focus Care Solutions to help redesign their website to better communicate their services and facilitate enquires for the growth boom the business is going through.
- Upon commencing the project, a review of their existing site content was performed which led to removing obsolete and duplicate information and forming a new simplified site structure. The existing content was evaluated then wordsmithed to ensure the messaging of each page is clear and easy to understand across the site.
- After the initial planning, web design was commenced under a direction of keeping their existing brand styling and forming an enhanced user experience through contemporary interface design and simplified information architecture for the site navigation and content hierarchy.
- The project was delivered over a short timeframe and serves as an invaluable marketing tool for Focus Care Solutions. The website clearly communicates and promotes their services to encourage new customer enquiries. Actualise Design is continuing to work with Focus Care Solutions on site upgrades to match their growing business requirements.